Lebanon, Thursday, December 6: New York City’s Magnolia Bakery, renowned for its classic American desserts, recently opened its first store in Lebanon, and its second in the Middle East, at ABC Dbaye.
Magnolia Bakery, credited with launching the “cupcake craze,” serves over 120 varieties of handmade baked goods, including cupcakes, cakes, pies, cheesecakes, icebox desserts, muffins and its world famous banana pudding. The brand is cherished for its freshly baked desserts, all of which are made from scratch in small batches throughout the day, using only the finest ingredients. In addition to its comprehensive dessert menu, Magnolia will offer a savory menu at its Middle East locations. Magnolia will soon have several locations in the Middle East, including stores in Kuwait and Doha.
“Magnolia Bakery is a luxury brand that has been embraced by the Middle East as evidenced by our success in Dubai,” said Steve Abrams, CEO and Owner. “Because of this and the region’s enthusiastic interest in Magnolia Bakery, we have chosen the Middle East as our first area of international expansion. We are excited to bring Magnolia Bakery to Lebanon and look forward to opening many stores throughout the country.”
Magnolia Bakery’s ABC Dbaye opening welcomed media and select guests to enjoy the sweet side of New York. Attendees sampled a variety of Magnolia’s freshly baked desserts, learned how to create Magnolia’s “signature swirl” and saw first hand how the iconic bakery makes its cupcakes, cakes, cookies, icebox desserts and more.
Magnolia Bakery has been featured in major Hollywood movies and television programs, including “The Devil Wears Prada,” “Saturday Night Live” and “Modern Family.” Magnolia Bakery’s fame was sparked by its cameo on the popular “Sex and the City” hit series, which captured the attention of a worldwide audience.
About Magnolia Bakery
Magnolia Bakery opened its first location in 1996, in the Greenwich Village section of New York City. Since 2007, the bakery has been owned and operated by veteran restaurateur Steve Abrams and his wife Tyra Abrams. From its inception, Magnolia Bakery has provided customers with classic American style desserts in a vintage environment. The company is passionate about serving its community, prides itself on tradition and quality and strives to satisfy loyal patrons while maintaining the integrity of the