Samsung Electronics Co., Ltd, a global leader in digital media and digital convergence technologies, announced the official launch of the third generation GALAXY S, the GALAXY SIII for the MENA region in an event hosted in Dubai. Designed for humans and inspired by nature, the GALAXY S III is a smartphone that recognizes your voice, understands your intention, and lets you share a moment instantly and easily.
This sleek and innovative smartphone has the enhanced intelligence to make everyday life easier. With Samsung GALAXY S III, you can view the content like never before on the device’s 4.8 inch HD Super AMOLED display. An 8MP camera and a 1.9MP front camera offer users a variety of intelligent camera features and face recognition related options that ensure all moments are captured easily and instantly. Samsung GALAXY S III is powered by Android™ 4.0, Ice Cream Sandwich, with greatly enhanced usability and practicality to make life easier. Packed with intuitive technology, the GALAXY S III delivers a uniquely personalized mobile experience that refuses to be compromised.
“With the launch of the GALAXY S III, we aim to maximize the smartphone experience for consumers in the MENA region. The GALAXY S III integrates an organic design and superior hardware that embraces human capabilities and the users’ needs,” said Mr. Kyungtae Bae, President of Samsung Middle East and North Africa. “This device enables one of the most seamless, natural and human-centric mobile experiences that consequently makes communication more natural.”
Introducing Natural Interaction
The GALAXY S III enhances the interaction experience between the device and user. Smart enough to detect your face, voice and motions, the GALAXY S III adapts to the individual user to provide a more convenient and natural experience. With the innovative ‘Smart stay’ feature, the GALAXY S III recognizes how you are using your phone – reading an e-book or browsing the web for instance – by having the front camera identify your eyes; the phone maintains a bright display for continued viewing pleasure.
In addition to recognizing your face, the GALAXY S III understands your motions to offer maximized usability. If you are messaging someone but decide to call them instead, simply lift your phone to your ear and ‘Direct call’ will dial their number. With ‘Smart alert,’ the GALAXY S III will also save you from trouble by catching any missed messages or calls; your phone will vibrate to notify missed statuses when picked up after being idle.
The GALAXY S III features ‘S Voice,’ the advanced natural language user interface, to listen and respond to your words. In addition to allowing information search and basic device-user communication, S Voice presents powerful functions in regards to device control and commands. When your phone alarm goes off but you need a little extra rest, just tell the GALAXY S III “snooze.” You can also use S Voice to play your favorite songs, turn the volume up or down, send text messages and emails, organize your schedules, or automatically launch the camera and capture a photo.
Human-centric Design with Uncompromised Performance
The GALAXY S III not only presents features with enhanced usability, but also provides an ergonomic and comfortable experience through its human-centric design. Its comfortable grip, gentle curves, and organic form deliver a rich human-centric feel and design. Inspired by nature, its design concept is the flow and movement of nature. The elements of wind, water and light are all evoked in the physical construct of the GALAXY S III. In its essence, the minimal organic design identity is reflected in the smooth and non-linear lines of the device. Available in Pebble Blue and Marble White at launch, Samsung will introduce a variety of additional color options.
With a 4.8” HD Super AMOLED display, the GALAXY S III offers a large and vivid viewing experience. Samsung Mobile’s heritage Super AMOLED display even enhances to HD and 16:9 wider viewing angles. To ensure faster content sharing and connectivity, the GALAXY S III offers Wi-Fi Channel Bonding which doubles the Wi-Fi bandwidth.
The GALAXY S III also sports a range of additional features that boost performance and the overall user experience in entirely new ways. Its 8MP camera features a zero-lag shutter speed that lets you capture moving objects easily without delay – the image you see is the picture you take. It introduces the ‘Burst shot’ feature that will instantly capture twenty continuous shots with zero-lag shutter speed. This feature is extremely useful for capturing movement in images. Additionally, the ‘Best photo’ feature will allow you to take eight continuous shots and the phone will immediately select the best one based on the image’s lighting, contrast, and composition. The best photo selected can then be shared with all your friends via SMS.
The GALAXY S III ensures users a more enhanced and memorable camera experience. HD video can be recorded even with the 1.9MP front-facing camera, which you can use to capture a video of yourself. Improved backside illumination further helps to eliminate blur in photos that result from shaking, even under low lights. The ‘Pop up play’ feature will also allow you to play a video anywhere on your screen while simultaneously running other tasks, eliminating the need to close and restart videos when checking new emails or surfing the Web
Easy and Instant Sharing
The Samsung GALAXY S III is more than a personal device that can be enjoyed by one user – it wants you to share and experience smartphone benefits with family and friends, regardless of where you are. With the new ‘S Beam,’ the GALAXY S III expands upon Android™ Beam™, allowing a 1GB movie file to be shared within three minutes and a 10MB music file within two seconds by simply touching another GALAXY S III phone. The ‘Buddy photo share’ function also allows photos to be easily and simultaneously shared with all your friends pictured in an image directly from the camera or the photo gallery.
With ‘AllShare Cast’, users can wirelessly connect their GALAXY S III to their television to immediately transfer smartphone content onto a larger display. ‘AllShare Play’ can be also used to instantly share any forms of files between GALAXY S III and your tablet, PC, and televisions regardless of the distance between the devices. Under AllShare Play is also the ‘Group Cast’ feature that allows you to share your screen among multiple friends on the same Wi-Fi network; you can make comments and draw changes at the same time with your co-workers, witnessing real-time sharing on your individual device.
Mobile payment is also accessible with the device through advanced Near Field Communication (NFC) technology. The gaming experience is enhanced through ‘Game Hub,’ providing access to numerous social games.
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