After five years of continuing success, the MENA Cristal Festival, The Middle East and North Africa’s Summit for Communication and Media, has announced the launch of its 6th edition, to be held in Mzaar Kfardebiane, Lebanon from January 31st to February 4th, 2011. A press conference presenting the Festival was held at the Intercontinental Vendome in Beirut.
Officially launching the Festival, du CEO, Osman Sultan will be giving a Master Conference, which will once again give us the opportunity to discover the best in future innovations as well as give us a better understanding of the media industry’s development prospects.
Jean-Charles Decaux, Co CEO and General Manager will follow. JC Decaux (the first global advertising network), will present an unprecedented conference on the theme of “Outdoor Media: innovation, modernity, and impact of digital developments”.
Wednesday, 2nd February:
A debate dedicated to the “creative controversy” will allow festival goers to exchange ideas on what constitutes the heart of the media and communications industries.
Wednesday will also be the first day of Cristal Awards, including:
– Cristal Media, headed by Mauricio Sabogal
Worldwide Managing Director Initiative
– Promo Direct & Cristal, chaired by Daniel Morel
Chairman & CEO Wunderman Wordlwide
– Cyber Cristal, chaired by Fernanda Romano,
Global Digital Creative Director Euro RSCG Worldwide and Experiential
Thursday, 3rd February:
Young talent will be honored with a screening from the Young Directors Forum.
Rotana Media Services will also present a lecture by News Corp., promising to open many avenues for both agencies and advertisers.
Akira Kagami, Executive Advisor and Global Executive Creative Advisor, Dentsu Inc., Japan will then give an outstanding Master Conference titled, “Stranger from a Strange Land” providing festival goers with a unique opportunity to discover the view of a great professional in our industry.
Finally, the day will end in the Festival’s Closing Ceremony with awards in:
– Film, Radio, Press & Outdoor Cristal, chaired by Akira Kagami,
– Executive Advisor & Global Executive Creative Advisor, Dentsu Worldwide
– Corporate Cristal, chaired by Joe Ghossoub
Chairman and CEO Menacom Group
The Festival’s Closing Ceremony will be marked by honoring Prince al Waleed bin Talal. As a leading pioneer in the media industry and an essential global businessman and representative of the prestigious MENA. MENA Cristal Festival is especially pleased to honor him in 2011.