The Cristal Mena continues in full power on its second day. Creative minds from all over the region met under one roof attracting local and international media alike.
Day two of the event featured various conferences, debates and presentations including: No death sentence in Media. Mediums Adapt and Evolve, by Ziad Skaff , Group Research Director at Integral (Omnicom Media Group); as well as Clients Expectations in 2011 led by Moderator Nathalie Bontems Beirut Operations Manager – Communicate Levant. Speakers included Antoine AbouKhalil, Director of Zain Group Corporate Communications, Mazen Fakhoury, Managing Director of Mindshare KSA as well as Antonio Vincinti, CEO of Pikasso.
A presentation by Christian Cappe, CEO, Cristal Festival Network among other presentations of around the Production Cristal Club as well as their next steps.
Interesting debates on Controversial Creativity: Award-Winning Work vs Great Work? Led by moderator, Yasser Akkaoui, Editor-in-Chief of Executive magazine, including Fouad Abdel Malak, Executive Creative Director – Impact BBDO UAE, Assaad Douaihy, Group Regional Creative Director of Intermarkets, Daniel Georr, Chief Creative Officer of FP7 and Ramsey Naja, Chief Creative Officer of JWT MENA.
Food and entertainment were also on the list as well as a unique cinema presentation of the Young Director’s Forum screening short films of five European winners. Awards were distributed.
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